POWERBOAT TO P1 HOST MEDIA MARKETING SPONSORSHIP WORKSHOP

Powerboat P1 will be staging its season launch event in the Royal Victoria Dock on 28 – 29 March 2014, consisting of P1 SuperStock Match Racing, a P1 AquaX Cup event as well as a host of other on-water activities in the heart of London.

As part of this event Powerboat P1 in association with the RYA will be hosting a free-to-attend Media, Marketing & Sponsorship (MMS) Workshop from 15:00 – 18:00 on Friday 28 March in the Siemens Crystal Building adjacent to London Victoria Dock. The first of its kind, the event is open to all racers, teams, clubs and event organisers affiliated to the RYA, irrespective of discipline (circuit, offshore or PWC).
P1 COO Robert Wicks commented "The workshop demonstrates P1's ongoing commitment to the sport and we will look at the challenges of exploiting media coverage, creative marketing and securing sponsorship in powerboat racing."
This inaugural event is open to everyone in the UK powerboating community – from racers and teams looking for inventive sponsorship ideas and the latest trends, to clubs and classes looking to grow their base of competitors and even event organisers looking to find better ways to promote their events.
Places are limited and anyone wishing to attend the workshop should register their names with the RYA (see below). Anyone coming to the workshop is most welcome to attend the event with a full race programme scheduled on Saturday 29 March.
Speakers from Powerboat P1 as well as external guest speakers will be in attendance. There will be refreshments as well as time for questions.
To book your place by contacting Natalia or Becki at the RYA before Friday 14 March. (natalia.wiewiora@rya.org.uk or (becki.hooper@rya.org.uk)

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